Who Are Your Best Prospects?

You’ve heard that to bring in the big bucks, you should specialize in a target market (or two). And you've probably spent some time trying to research a market to focus on. But there is a lot of information out there--so how do you decide which market is right for you?

Join Ilise Benun, founder of Marketing-Mentor.com and co-producer of the Creative Freelancer Conference, to find out:
• How to determine if a market is viable
• How to find the actual (and best) people to reach out to
• How to get their contact information without spending a bundle
• If you should buy a mailing list or subscribe to a mailing list
• How many prospects a freelancer really needs

Ilise Benun speaks about marketing throughout the Unites States and is the author of several books including, The Designer’s Guide to Marketing and Pricing (HOW Design Books, 2008), Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive (Career Press, 2006), and The Art of Self Promotion. She is the co-founder of Marketing Mentor and works closely with freelancers to grow their businesses. She has been featured in national newspapers and magazines such as The New York Times, The Washington Post, Toronto Globe and Mail, Inc. Magazine, Essence, and Working Woman.

In advance of the presentation, please make sure you have the required technology:
• Adobe Flash Player 9 or higher and the Acrobat Connect Add-In, which you can download from http://www.adobe.com/products/flashplayer/.
You can ensure that you have these by going to http://admin.adobe.acrobat.com/common/help/en/support/meeting_test.htm 
• Internet Explorer 6.0+, Firefox 2.0+ or Safari 2.0+
• An internet connection
• Phone

You will need both your computer and phone. Without the phone connection, you will be unable to hear the speaker.

We will email you the presentation and instructions on how to sign in the day before the online seminar. Please check the email account you use for PayPal.

Registration is closed. Email events@freelancersunion.org with questions.

Date:

Wednesday, April 28, 2010

Time:

7:00 PM to 8:30 PM

Location:

Your computer and phone. Please note the event time is EST.